W+K Tokyo Lab
W+K Tokyo Lab is a new type of music label launched by creative agency Wieden + Kennedy Tokyo in 2003. Embracing the concept of “hybrid”, their mission is to bring new experiences that can only be created in Tokyo through a unique global mix of music, visuals and other forms of creative expression. W+K Tokyo Lab is all about being in Tokyo now, using the power of the city to attract the most innovative creative collaborators from around the world. Tokyo Lab are passionate about the development of new ideas with their creators and connecting them to a new audience. Simply, it is about good music, fresh visuals and new concepts of creative expression.
We are proud to present for you a selection of their brilliant music videos - all in a wonderful Tokyo oozing style.
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Hanabeam is the lead track and video from Hifana’s album 24H, released in July 2010. A sonic expression of a Japanese summer matsuri (festival), filtered through Hifana’s signature Tokyo-born Japanese hybrid breakbeats. The video, co-directed by Fantasista Utamaro and Shane Lester, is an expression of Hifana’s mixing of the old and new of Japanese aesthetics, updating and hybridizing the rich cultural traditions of matsuri and hanabi (fireworks).
Hifana - Hanabeam
Hanabeam is the lead track and video from Hifana’s album 24H, released in July 2010. A sonic expression of a Japanese summer matsuri (festival), filtered through Hifana’s signature Tokyo-born Japanese hybrid breakbeats. The video, co-directed by Fantasista Utamaro and Shane Lester, is an expression of Hifana’s mixing of the old and new of Japanese aesthetics, updating and hybridizing the rich cultural traditions of matsuri and hanabi (fireworks).
This music video is featured on Hifana’s latest album Channel H and won the “Excellence Prize” in Entertainment category of 2005 Japan Media Arts Festival by ACA, Agency for Cultural Affairs of Japan.
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Hifana - Wamono
This music video is featured on Hifana’s latest album Channel H and won the “Excellence Prize” in Entertainment category of 2005 Japan Media Arts Festival by ACA, Agency for Cultural Affairs of Japan.Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
From the East Coast Old School to the Far East, Afra is recognized as one of today’s most talented and respected human beatboxers. His fat beats and fine detail, combined with his startlingly accurate sound reproduction, variation and flow, make Afra an interesting young hip-hop talent.
Afra - Digital Breath
From the East Coast Old School to the Far East, Afra is recognized as one of today’s most talented and respected human beatboxers. His fat beats and fine detail, combined with his startlingly accurate sound reproduction, variation and flow, make Afra an interesting young hip-hop talent.
Uppercut is fostered as a DJ in Tokyo’s music scene, and having explored various music, he gained a hybrid sense of music and an exceptional feel for rhythm to become a prominent DJ/producer. His music demonstrates a perfect balance of musicality that impresses topnotch trackmakers in Japan and abroad, and a popness that attracts audiences who have rarely listened to club music before.
DJ Uppercut - What You Standin’ For
Uppercut is fostered as a DJ in Tokyo’s music scene, and having explored various music, he gained a hybrid sense of music and an exceptional feel for rhythm to become a prominent DJ/producer. His music demonstrates a perfect balance of musicality that impresses topnotch trackmakers in Japan and abroad, and a popness that attracts audiences who have rarely listened to club music before.
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Hifana - Channel Push Breakin’
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Hifana - Connect
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming.
Uppercut is fostered as a DJ in Tokyo’s music scene, and having explored various music, he gained a hybrid sense of music and an exceptional feel for rhythm to become a prominent DJ/producer. His music demonstrates a perfect balance of musicality that impresses topnotch trackmakers in Japan and abroad, and a popness that attracts audiences who have rarely listened to club music before.
DJ Uppercut - The Attack of Ninja
Uppercut is fostered as a DJ in Tokyo’s music scene, and having explored various music, he gained a hybrid sense of music and an exceptional feel for rhythm to become a prominent DJ/producer. His music demonstrates a perfect balance of musicality that impresses topnotch trackmakers in Japan and abroad, and a popness that attracts audiences who have rarely listened to club music before.
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming. The music video was based on illustrations by Hifana member, Juicy, and his brother, Maharo and has won various awards globally.
Hifana - Fat Bros
Hifana are breakbeat duo KEIZOmachine! and Juicy. Since their beginnings in 1998, Hifana have always been known for original and creative live performances, during which they cut beats with realtime samplers (MPC) and incorporating scratch and percussion, without using programming. The music video was based on illustrations by Hifana member, Juicy, and his brother, Maharo and has won various awards globally.
As the visual creator of “SILICOM”, a unit formed in 1999, Takagi Masakatsu’s talent was initially discovered in the world of club music. Currently working solo, he is leading various fields in music and visuals, and is one of the new Japanese artists noted internationally. Masakatsu’s creativity - based on his flexible, hybrid approach, unconstrained by existing musical categories and his persistence for originality is resonant with Wieden+Kennedy Tokyo’s DNA.
Takagi Masakatsu - Rehome
As the visual creator of “SILICOM”, a unit formed in 1999, Takagi Masakatsu’s talent was initially discovered in the world of club music. Currently working solo, he is leading various fields in music and visuals, and is one of the new Japanese artists noted internationally. Masakatsu’s creativity - based on his flexible, hybrid approach, unconstrained by existing musical categories and his persistence for originality is resonant with Wieden+Kennedy Tokyo’s DNA.
As the visual creator of “SILICOM”, a unit formed in 1999, Takagi Masakatsu’s talent was initially discovered in the world of club music. Currently working solo, he is leading various fields in music and visuals, and is one of the new Japanese artists noted internationally. Masakatsu’s creativity - based on his flexible, hybrid approach, unconstrained by existing musical categories and his persistence for originality is resonant with Wieden+Kennedy Tokyo’s DNA.
